Skip to content
FREQUENTLY ASKED QUESTIONS

A few things
you may want to know.

How the solutions differ, what you receive and how we work together. If your question is about your own business, we are happy to talk it through.

The company and its solutions

What does Forensic Revenue do?

We help businesses understand their buyers and turn that understanding into useful commercial work. Our two solutions are BuyerBuilt, a complete customer acquisition system, and Revenue Memory, an intelligence product built from recorded sales conversations.

What is the difference between BuyerBuilt and Revenue Memory?

BuyerBuilt gives you a strategy, acquisition materials, a connected customer journey and a plan to launch it. Revenue Memory helps your team learn from recorded conversations, examine findings and ask questions grounded in those conversations.

Do I need both solutions?

No. You can work with us on either one. We can bring them together when conversation analysis would help a BuyerBuilt project, but BuyerBuilt does not require Revenue Memory.

Who is this work for?

BuyerBuilt is for businesses with an offer to sell and a customer journey they want to build or improve. Revenue Memory is for teams that want to learn more from their recorded sales conversations. We will help you work out which approach fits your situation.

The work and what you receive

What do I receive with BuyerBuilt?

A system built around your business: research and strategy, the acquisition map, campaign and sales materials, qualification and CRM rules, follow-up sequences and the FR Launch Plan. We agree on the specific materials and channels before the project starts.

Do you also implement and run the system?

Implementation and ongoing operation can be added as separate work. BuyerBuilt includes the system design, materials and activation plan. We agree on who will build, connect and run each part so the responsibilities are clear.

What does the 30-day activation plan mean?

The FR Launch Plan organizes the path from approved materials to launch, with phases, responsibilities, measures and checkpoints. The proposed sequence covers 30 days. We confirm the starting point, dependencies and schedule with your team. It is a project plan, not a promise of a particular growth result.

Do I need recorded sales calls?

Recorded calls are optional for BuyerBuilt. We can research your market, business and buyers through other relevant sources. Revenue Memory works with recorded sales conversations, so that product does need suitable conversation material. We agree on the format and permissions before you share it.

What do you need from my team?

A clear view of your business, your offer and what you want to improve. Existing materials and available data help. We also need someone who can answer questions, review the work and make decisions. The exact inputs depend on the project.

Do I need a particular CRM or other software?

BuyerBuilt can be designed around your existing tools. We review technical requirements when defining implementation. Revenue Memory has its own product requirements; ask us about the current integration scope and availability for your setup.

Will Henrique be involved?

Henrique leads Forensic Revenue and brings the commercial judgment behind the work. We agree on the people involved, responsibilities and review points as part of your project scope.

Information and next steps

How do you handle business information and conversations?

The answer depends on what you share and which service you use. Our Trust Center explains the different scopes and links to our privacy, data handling and security information. We agree on the relevant requirements before receiving project material.

What does the SAP badge mean?

The badge identifies Forensic Revenue as a member of the SAP Partner Open Ecosystem. It does not certify a product. The Revenue Memory integration with SAP Sales Cloud is in development; talk with us about its current scope and availability.

How do I get started?

Tell us about your business and what you want to improve. You can start from the BuyerBuilt page or contact us directly. We will review the context with you and define whether there is a useful next step.

Have a different question?

Send it our way. We will help you understand what applies to your business.

Talk with us